Privacy Policy

Privacy Policy Overview

At Wilshirelane, protecting your personal privacy and safeguarding your personal information is a core commitment. This Privacy Policy describes how we collect, use, process, and disclose your personal information when you visit or make a purchase from our website.

Information We Collect

To process your orders and provide effective customer support, we collect the following categories of personal information:

• Order & Contact Information: Your full name, billing address, shipping address, email address, and phone number when you place an order or contact customer service.
• Payment Details: All payment transactions are handled exclusively by PayPal. Wilshirelane does not collect, process, or store full credit card numbers or banking passwords on our servers.
• Device & Usage Information: Technical data including your IP address, browser type, operating system, time zone settings, and website interaction metrics gathered through essential and functional cookies.

How We Use Your Information

We use your personal data strictly for legitimate business and fulfillment purposes:

• Fulfillment & Delivery: To process, package, and ship your swimwear and resort wear orders, issue order confirmations, and transmit tracking links.
• Customer Support: To handle inquiries regarding sizing, order status, 60-day returns, cancellations, and 7-business-day refund processing.
• Security & Fraud Prevention: To screen orders for potential fraud or unauthorized activity in conjunction with PayPal's security systems.
• Store Improvement: To analyze general site traffic trends and optimize website performance and user experience.

Information Sharing & Third-Party Disclosure

We never sell, rent, or trade your personal data to third parties for commercial marketing purposes. We only share information with trusted third-party service providers strictly necessary to execute store operations:

Data Retention & Security

We retain your order records only for as long as necessary to fulfill legal, tax, accounting, and customer service requirements. We implement industry-standard administrative and technical safeguards (including SSL encryption) to protect your personal information against unauthorized access, loss, or misuse.

Your Privacy Rights

Depending on your location, you hold specific legal rights regarding your personal data:

• Access & Portability: The right to request a copy of the personal information we hold about you.
• Correction & Deletion: The right to request that we update inaccurate records or permanently delete your personal information, subject to statutory record-keeping requirements.
• Opt-Out of Marketing: The right to unsubscribe from our promotional newsletters at any time by following the instructions in our emails or contacting support.

Children's Online Privacy

Our website and products are directed exclusively to adults. We do not knowingly collect or solicit personal data from children under the age of 13. If you believe a child has provided us with personal information, please contact us immediately so we can remove the data from our records.

Store Information